Empowering Emerging Filmmakers - Designing a Creative Learning Toolkit for Screen Berkshire
The Challenge
Resource Productions, a social enterprise dedicated to empowering new voices in film and television, approached Salamandra UK to help develop the visual identity and educational toolkit for Screen Berkshire - an initiative designed to inspire and inform the next generation of filmmakers. The goal was to create a cohesive, branded suite of learning and workshop materials that made complex industry information accessible, engaging and visually unified. The challenge lay in combining educational clarity with creativity, building resources that were both practical for facilitators and exciting for learners. At stake was the ability to deliver a consistent, inspiring learning experience across all Screen Berkshire sessions, strengthening the programme’s impact and recognisability within the UK’s creative industries.
“The team has been fantastic - collaborative, responsive and a pleasure to work with. The designs are lovely and reflect a strong creative vision”
- Dominique Unsworth, Resource Productions
The Solution
Salamandra UK partnered with Resource Productions to design a comprehensive branded asset pack that could support Screen Berkshire’s workshops, outreach and training sessions.
We focused on creating 25 bespoke film role avatars, each designed around the iconic clapperboard as a personality anchor, complete with props that reflected their unique craft - from Director to Production Designer. These avatars formed the foundation of the learning experience, connecting participants with the breadth of roles available in the screen sector.
From there, our team expanded the visual system into a full digital and print-ready asset suite, to name a couple -
Learning objectives graphics
Information Sheets
Bingo Cards for interactive learning
Training & Employment Resources
Each asset was carefully designed to be brand-consistent, educational and modular, ensuring facilitators could mix and match components for different audiences or delivery formats.
The Execution
Working closely with the Resource Productions team, Salamandra UK developed a Screen Berkshire visual identity that tied together all materials - from role cards and posters to training handouts. Our design process began with early concept sketches of the avatars, which evolved into polished digital illustrations. These were paired with a bold, educational design system featuring clear typography, colour coded stages and iconography to aid comprehension.
Throughout production, we maintained open collaboration with Resource Productions, liaising on layouts and learning content to ensure every asset delivered both clarity and creative flair. Each element was optimised for both digital display and print, supporting workshops and classrooms.
The Results
The Screen Berkshire Learning Toolkit equips Resource Productions with a complete set of visually engaging, easy-to-use educational materials that enhance workshops and inspire participants.
The assets have:
Unified the programme’s visual identity across all learning touchpoints
Simplified complex film industry concepts into fun, accessible visuals
Boosted learner engagement and participation during sessions
Provided a flexible toolkit for future training and community outreach
Early feedback from facilitators and participants has been overwhelmingly positive - with the new materials praised for making workshops more immersive, memorable, and professional.
This collaboration demonstrates Salamandra UK’s expertise in turning strategic education goals into creative, visual experiences - blending design precision with storytelling flair to empower the next generation of screen industry talent.